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Meet little E, a 5-year-old extraterrestrial from Planet Play,
where the energy comes from the joy of kids across the cosmos.
The more they play, the more energy of happiness grows.
But in recent years, children have been less happy.
We invite you to join Little E on an adventure through space.
Let's recover the energy of happiness children.
Starting in their space house, little E wakes up and greets their spaceship and space friends. Join Little E for an energetic day and see what they do!
With space buddies, exploring new possibilities.
But sometimes... it feels like there's not enough time for play.
School takes up a big chunk of Little E's day.
Let's see what's been happening!
Safe and free play is a right for every child.
Providing them with appropriate space is key to igniting their playtime.
According to the survey by IKEA and Child Welfare League Foundation,
besides playing at home, over 54% of children frequently engage in outdoor play.
The day's classes have ended! Before heading home,
let's seize the opportunity with Little E for some playtime before going back.
After spending the day with Little E,
did you notice the three big challenges Little E faced?
Thanks for helping Little E complete the mission.
Let's see what kind of game player you are.
You can also join as an IKEA Family member and get special gifts.
Or long-press the image to save it to the album
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Designed to spark play and curiosity in children aged 3-7 years, it contains a host of space-themed toys including soft-toy astronauts and aliens, a cardboard rocket play tent, a spaceship, finger puppets, space-age lamps, galaxy- inspired bed textiles, and a glow-in-the-dark curtain.